As I blogged back in July, we have been working with Alpinestars and Ducati factory MotoGP team rider Nicky Hayden on a special lettering project. Since Nicky hails from nearby Owensboro, Kentucky, we thought it would be cool to do a special version of his Kentucky Kid moniker for the Indianapolis MotoGP race.
We started off with some tasty original Ken Barber lettering…
…then the folks at the northern Italy-based Alpinestars factory did an amazing job of stitching it down.
I’m not saying that this lettering is fast or anything, but Nicky put himself on the front row in Saturday’s qualifying session…
…and kept the rubber side down in Sunday’s race despite difficult conditions and the 120 degree track temperature.
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Posted by Rich Roat on September 1, 2010
I did a little ride-by on the House Industries-David Dodde skunk works and production facility in Grand Rapids, Michigan to see how things are coming together. We’ll be talking about this new space a lot more in the near future, but I thought I’d put up some spy photos.
First, a jenyouine smokestack for our proprietary iron smelter:
You can’t get this drywall tape at your local big box supply store:
Tried to take a picture of a screen, but the drying rack was in the way:
It was hot, but we couldn’t get the windows open.
Improvise, adapt, reuse, recycle:
You’ll see why we have this if you come to our Los Angeles show in December:
Order a maple block print, and David will push some ink through this:
Stay tuned for more about The Factory.
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Posted by Rich Roat on August 31, 2010
Miss the House & Reserve show? Rick just let us know that he’s got a few more “Type Nerd” t-shirts and ampersand bags at the Reserve Store.
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Posted by Andy Cruz on August 30, 2010
I’m heading to Japan in a few days…
Artalking & BetterLetter present:
Andy Cruz from House Industries
Friday, September 17, 2010
Oakwood Premier Tokyo Midtown
Akasaka Minato-ku, Tokyo 107－0052
Doors Open at 19:00
House design presentation (English with Japanese interpretation) & object display with dinner to follow. Space is limited so reserve a seat early at Nonaca.
Sponsored by IDEA magazine.
And keep your eye on that koi fish…
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Posted by Andy Cruz on August 27, 2010
Yesterday our friends Yayoi and Will put the finishing touches on this season’s Prime Living installation at ISETAN department store in Japan. The install includes a mix of our Girard & Neuhart objects plus a few C1932 pieces. If you’re in Tokyo, it’s up until September 21st.
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Posted by Andy Cruz on August 26, 2010
Seven new House serigraphs hand-pulled by David Dodde on acid-free French Paper. This series features black, white and metallic artwork from the Photo-Lettering archive and the Eames Century Modern font collection.
The paper serigraphs look sharp in a frame but you can save on framing costs and interior decoration headaches by going for one of the furniture grade plywood panel prints. Each panel includes a custom-routed hanging keyhole, eliminating the need for a frame or other ungainly display methods.
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Posted by Andy Cruz on August 23, 2010
House at The Reserve Gallery
August 20th 7pm – 11pm
420 North Fairfax Avenue
Los Angeles, California 90036
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Posted by Andy Cruz on August 20, 2010
